"WE NEED A NEW BRAND IN 2 WEEKS!"

 

This was one of those classic experiences in startup culture – the 'drop everything and pivot' moment. What made it even more unique for an in-house team was that we were tasked with creating a brand for a different company that had been 'incubated.'

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The challenge was clear: forge a fresh and distinctive brand identity in just two weeks. It's remarkable to see how we all came together and collaborated seamlessly on this project.